NFL x Twitter
SuperTweets

What if winning the Super Bowl could get even better? What if you were literally bathed in a confetti of compliments? I would honestly give my 401K for this experience.

We corralled the top 10,000 tweets from each Super Bowl team’s fanbase and printed them onto confetti. Then when the final whistle blew…so did the confetti cannons.

First, we asked fans to send a message to their fav team.

And man,
did they.

Over 30,000 tweets in the first week.

And then on the eve of the Super Bowl, we loaded up the cannons with each team’s best tweets. But only one team wins, you know…

Also featured on300+ different outlets including The New York Times, The Today Show, Barstool Sports, GQ Sports, Sports Illustrated, Adweek, Adage, Yahoo Sports, Reuters, Mashable, Bro Bible, and more.

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And hey, someone even made a profit off of the idea.

Not me though. I mean, I made my regular salary. So I guess technically if you consider that a profit, then I also made something off of this idea.

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